Certified Supply Chain Professional (CSCP) Practice Exam

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Prepare for the Certified Supply Chain Professional (CSCP) Exam with an interactive quiz that assesses your knowledge through flashcards and multiple-choice questions. Each question includes hints and detailed explanations to reinforce your learning and help you get ready for the test.

Each practice test/flash card set has 50 randomly selected questions from a bank of over 500. You'll get a new set of questions each time!

Practice this question and more.

What advantage do products with long time to market often have?

Increased production efficiency
Greater market share opportunities
Lower development costs
Higher branding initiatives

The correct answer is: Greater market share opportunities

Products with a long time to market often have greater market share opportunities because the extended development phase can allow companies to conduct thorough market research and identify specific consumer needs and trends. This proactive approach helps in refining product features, pricing strategies, and marketing campaigns to better align with customer preferences and competitive dynamics. Additionally, having more time can facilitate the establishment of a robust brand presence and the formulation of effective go-to-market strategies, potentially positioning the product for a successful launch. This opportunity to develop a product that resonates with the target audience can lead to capturing a more significant market share upon introduction. While lower development costs, increased production efficiency, or higher branding initiatives might seem appealing, they are typically not inherent advantages of a longer time to market. In fact, a longer development period might lead to increased costs and potential inefficiencies, as well as delaying branding efforts until closer to launch.